"Village Super", "Village BA" and "Village Song" The rural hot land releases "happiness energy"

On June 20, in Taipan Village, Taijiang County, Guizhou Province, ethnic minority compatriots participated in the shooting competition before the start of the national and American country basketball competition. Xinhua news agency

On June 23, a child watched the game on the sidelines of the "Village Supermarket" in Rongjiang, Guizhou. Xinhua news agency

The scene of the "Village Super" football match in Rongjiang, Guizhou, which was filmed on June 23rd. Xinhua news agency

On June 9th, the players of Guizhou Open University football team and Rongjiang football team (left) competed in a friendly match. Xinhua news agency
[Reporter’s observation]
editorial comment/note
There was a "fierce battle" in the stadium, a tsunami was heard in the audience, and the halftime performance was spectacular. Shouting, drumming, laughing and singing are intertwined, setting off a passionate heat wave and releasing the happiness of living and working in peace and contentment … … Following the continuous fire of "Village BA", in the vicinity of the origin of "Village BA" — — In Rongjiang County, Taijiang County, Qiandongnan Prefecture, Guizhou Province, another phenomenal peasant competition "Village Super" was staged. At the same time as the event, there are also ancient intangible cultural relics with rich characteristics such as Dong songs. All this is exactly what the road to rural revitalization should look like!
The spontaneous exploration of the people resonates with the policies of the party and the state. Following the upgrade of "Village BA" to the national and American country basketball competition, the State Sports General Administration, together with the Central Office of Spiritual Civilization Construction, the National Development and Reform Commission, the Ministry of Education, the State Ethnic Affairs Commission and other 11 ministries and commissions, recently issued the Guiding Opinions on Promoting Sports to Help Rural Revitalization, and worked together to promote sports to help rural revitalization.
Why is "Village BA", "Village Super" and "Village Song" so popular? How can rural cultural and sports activities empower rural revitalization? The reporter takes you into colorful Guizhou to find the answer with you.
"The ball is in!" Cheers resounded through the night sky in Rongjiang County, Qiandongnan Prefecture, Guizhou Province, and it was a football feast for every fan — — "Village Super" is in full swing. The stands are full of people, men, women and children who come from ten miles and eight townships and even from all over the world.
"This is the charm of pure football!" Han Qiaosheng, a sports commentator wearing a batik T-shirt and climbing a ladder to the live commentary platform, can’t help but praise — — Guizhou "Village Super" is a football carnival deeply rooted in the soil!
Since last summer, the "treasure movement" rooted in southeastern Guizhou, such as "village BA" and "village supermarket", has shone brilliantly and been loved by the people of the whole country. Guizhou, once deeply poor, has embarked on the "Golden Avenue" of comprehensive rural revitalization.
Gather popularity, inject vitality and stimulate county economy … … Through exciting mass cultural and sports activities, a new road of Chinese modernization development with material civilization and spiritual civilization is spread out in front of the world.
"Village Super": Twist into one strength and call back a group of people.
"You are now ‘ Star ’ Yes! " When the reporter saw Dong Yongheng, a player who has been occupying the top spot in the shooter list since the start of "Village Super", he had changed his jersey and was busy in his own powder rolling shop. Recently, tourists from all over the world attracted by "Village Supermarket" have made the business of "Juan Fen Wang", which was originally famous in Rongjiang, even more popular.
"To say I am ‘ Star ’ Then everyone in our team is. " Dong Yongheng said with a smile, "I am crouching tiger, hidden dragon around me, and I can score goals by my teammates."
Farmers, teachers, restaurant owners, bank employees, electric workers … … The players of Loyalty Village Football Team come from all walks of life. It is football that brings them together who are busy on weekdays. "When a game is played, not only the neighbors come to see it, but the people all over the country are watching it. Think about so many spectators, everyone can be excited, and they are particularly involved in playing. " Dong Yongheng said.
"We can take time to train together and play football, not only because we love football enough, but also because we have a profound football cultural tradition." Shi Shibi, captain of the football team of Chejiang Second Village, told reporters. The football enlightenment of many "village super" players comes from a series of ball games organized spontaneously by the village and attended by all the villagers.
"In the early years, there was no standardized football field in the county, and there were not even a few regular venues." Wei Linxing, 46, recalled. In 2002, he and several friends who like football agreed to hold a game belonging to the villagers. On the bank of the river full of sediment, they leveled the land with a forklift, and the villagers spontaneously came to clear away the stones and weeds. Stump as the door, lime line drawing, a "riverside football match" began. Since then, it has become a popular "reserved project".
In 2020, Rongjiang County achieved poverty alleviation and hat removal. Today, there are more than a dozen football fields in the county, more than 30 folk football teams in the county, and more than 1000 players registered in the county football association.
Wei Linxing not only became the coach of a "village super" team, but also worked with a group of old teammates to provide free training and counseling for more children who love football. "Now, I have &lsquo around me; Star ’ Example, the number of children who signed up for weekend training is ten times that of the past. " He said.
Dong Yongheng also plans to absorb more young reserve forces for the team: "‘ Murakami ’ It has brought such a large market, so that many talented people with ideas and abilities have a head start, and rural revitalization is more dynamic. "
"village BA": keeping the local flavor and driving "double harvest"
Entering the "Village BA" basketball court located in Taipan Village, Taijiang County, the newly-built dressing room, bathing room, media reception room, transformed public toilets and widened parking lots have increased from more than 10,000 to more than 20,000 audience seats … … It’s hard to imagine that every lamppost, every grandstand and every expansion and transformation is the result of the villagers’ collective decision.
"Every time the village committee organizes a meeting, the courtyard dam is better than ‘ Village BA’ Still lively. " Pan Ju, a villager who has worked as a scorer in the village for nearly 30 years, said that in the early days, the villagers spontaneously raised funds and built their own stadiums. Now that the village is rich, it is no longer necessary for everyone to pay for the repair of the stadium, but it is related to the "village BA", and even the smallest things should be discussed together.
Walking out of the stadium, in the official offline experience store of "Village BA", various commodities such as basketball with Miao batik technology, "Village Baby" cultural and creative dolls, and local products in southeastern Guizhou attract tourists to stop; When you turn on your mobile phone, the popularity of short videos, news and travel guides about "Village BA" continues unabated. According to statistics, during the "Village BA" summer basketball match last year alone, Taipan Township received more than 500,000 visitors and tourists, which boosted direct consumption by more than 40 million yuan.
In January this year, Cen Jianglong was elected as the director of the village committee by the villagers. The power forward who used to guard the inside line and organize the attack on the "Village BA" field is now trying to drive more people to join the "game" of rural revitalization outside the stadium.
Yan Jianglong told reporters that in addition to insisting on bringing basketball fans a better watching experience, Taipan Village is also actively exploring how to make good use of the "Village BA" brand and continuously enhance the endogenous motivation for development. The village collective decided to use the income from off-site operations during the competition period to improve the infrastructure, sanitary environment and village appearance, and gradually develop tourism, homestay, catering and other related industries.
"We will hold ‘ Village BA’ Local flavor, with ‘ Village BA’ Drive series ‘ Nongzihao ’ Sports events, make the competition a festival for the people. At the same time, explore and build ‘ Helping the brigade with competition and supporting the production with competition ’ The whole industrial chain will achieve a double harvest of social and economic benefits. " Yang Dezhao, deputy secretary of Taijiang County Committee and county magistrate, said.
"Village Song": Cultural Charm and Rural Vitality
The popularity of the event also provides a good opportunity to spread local culture. During the opening performance and break of each competition of "Village BA" and "Village Super", Dong folk songs will be performed live, setting off a spectacular wave of "chorus of ten thousand people".
"The beautiful scenery in southeastern Guizhou has merged with the country and learned from it (in Dong language, it means endless words) … …” On June 9th, a child dressed in traditional Dong costume became the focus of the audience at the 7th Dong Song Hundred Villages Singing Contest in 2023 Qiandongnan National Cultural and Ecological Reserve held in Liping County.
Under the stage, the reporter met the 10-year-old "little singer" Wang Xianfeng. Three generations of his family can sing Dong songs, but they have no stage fright for the first time: "I like our Dong songs, and I want to sing them to more people."
"Eating for health, singing for heart", a thousand-year-old song has long been integrated into the cultural genes of the Dong family. Wu Pinxian, a 79-year-old representative inheritor of the national intangible cultural heritage project Dong songs, began to learn to sing Dong songs at the age of five or six, and sang them for a lifetime. She once sang big songs in Beijing and abroad, and still insists on giving regular classes to primary school students and college students every month.
"Big songs should keep pace with the times and let young people feel unique charm." Wu Chenglong, captain of the song team of Huanggang Village, shuang jiang, Liping County, who also led the team to participate in the competition, said. In 2018, the provincial representative inheritor of Dong songs opened the "Yueye (Dong language, meaning to be a guest) Dong Song School" in the village to teach Dong songs free of charge for villagers who are idle at night or who drop out of school and are unemployed.
"On the basis of preserving the flavor, foreign instruments such as African drums and acoustic guitars can also be accompanied. When young people like big songs from the heart, inheritance is no longer a problem. " Wu Chenglong said that there are 50 or 60 villagers who have been learning songs with him for a long time.
Following the "music shining like a clear spring", more Dong youths who love big songs return to their hometowns. "The traffic in the village is good, and good local wood can be made into furniture at home, and the sales are even more worrying." Pan Yuqiu, a villager from Xiaoguang Village, Panxi Town, Jianhe County, who opened a furniture factory in Guangdong a few years ago, said: "Not only do you have more time to rehearse with everyone, but you can also sing on a bigger stage on behalf of your hometown, and you can also drive more folks to find jobs."
In recent years, through the implementation of a series of holistic protection work, such as "Hundred Villages Singing Contest", "100 Demonstration Villages for Inheritance, Protection and Development" and "Digitization of Traditional Classic Folk Songs in Hundred Villages", Qiandongnan Prefecture has basically achieved the goal that "every village in which Dong people live in a concentrated community has a singing group, and more than 80% of the villagers can sing more than 10 traditional Dong people’s songs and newly compiled Dong people’s songs", and has trained more than 100 outstanding Dong people’s key counselors and counselors.
Today, there are nearly 100 Dong people’s big song teams in Zhaoxing, Dimon, Tang ‘an and other places in Liping County, southeastern Guizhou Province, with nearly 2,000 employees. Each song team performs 30 times a year, and the per capita income is 2,000 yuan. Wu Chenglong said: "The song attracted guests from all directions, and the village was full of vitality and vitality in the song, which made young people see the hope of rural revitalization."
(Guangming Daily reporter Chen Guanhe Lu Shen)
(Project Team:Bright dayReporter Lu Shen, Wang Dong, Chen Guanhe, John Zhang, Wang Simin)