Xiaomi Auto SU7 will be listed soon. Lei Jun sent an invitation to buy a car to the ＂ecological circle＂ executives with F code.

　　On March 20th, the power plant was informed that, SU7 is scheduled to be officially listed on March 28th. However, in the last month, preparations for vehicle sales are in full swing. In addition to speeding up the establishment of stores, the power plant learned from Xiaomi’s partners, supply chain and employees that Xiaomi opened the test drive of SU7 within the company and distributed a questionnaire survey to employees to understand their potential willingness to buy cars.

　　At the same time, Xiaomi also sent invitations to buy cars to supply chains, channel partners, eco-chain companies and invested companies with Xiaomi. The top management of these companies received the F code from Xiaomi, which is a purchase invitation code used when Xiaomi’s mobile phone products are selling well. Using F code to buy a car can guarantee priority delivery, but there is no corresponding discount for car buyers to use F code, that is to say, even if it is an internal purchase method, SU7 will not provide discount.

　　Three employees of Xiaomi Company and more than two people from supply chain and ecological chain companies confirmed the above news to the power plant. They stressed that these test drive, research and issuance of invitation codes are not mandatory purchase requirements, but still follow the voluntary principle. One of the eco-chain executives said that based on the cooperation with Xiaomi, he planned to buy a SU7.

　　"Xiaomi employees can register information on the intranet, and then there will be corresponding people to contact the test drive. The contents of the questionnaire also include the status of family vehicles, whether they have the qualification to buy a car, driving experience and so on." According to three Xiaomi employees, Xiaomi has been holding a test drive for employees in the last two weeks, but this is not a mandatory requirement. If there is a car at home but there is no registration information, a test drive will not be arranged. Even after the test drive, Xiaomi employees were not informed of the price information.

　　A person from the supply chain and another person from Xiaomi Eco-chain said that they recently received the F code from Xiaomi-this purchase invitation code was widely used in the early days of Xiaomi mobile phone snapping, and the F code means the priority to buy. With the purchase invitation code of Xiaomi automobile SU7, priority can be given to delivery. At present, the scale of Xiaomi’s distribution of F code is not known, but a person from Xiaomi’s ecological chain enterprise said that "the top leader can get at least one F code, or he can ask Xiaomi for more."

　　At present, the power plant cannot determine the number of F codes issued by Xiaomi Automobile. Xiaomi once disclosed in an ESG report that by the end of 2022, Xiaomi had more than 1,000 suppliers. The number of eco-chain enterprises disclosed in Xiaomi Financial Report is about 400. At the same time, including companies invested by Xiaomi, there are more than 900 invested companies with capital relations with Xiaomi (data disclosed in 2021). One of the eco-chain company executives who got the F code is optimistic that Xiaomi’s circle of friends and employees’ in-house purchase are expected to bring at least 2000 vehicles.

　　After the large-scale delivery, the areas around Qinghe and Yizhuang in Beijing may become the most densely exposed areas of Xiaomi SU7.

　　On March 19th, at the performance meeting of Xiaomi Group, President Lu Weibing claimed that SU7 was a C-class high-performance eco-technology car with excellent performance, configuration and experience, so the pricing would be a bit expensive. Looking forward to the launch of the car, Xiaomi’s phased goal is to enter pure electricity.The top three sales of cars. He also disclosed some data and published an appointment tasting in Lei Jun.After that, the number of people who made an appointment to go to the store for a test drive increased by more than 100 thousand in one day, and some of them made an appointment in a single store for more than 10 thousand.