Wind building and star project ｜ Come for the source of living water
This month’s "Star Project One Star a Month" comes from Chen Peng, the interactive technology department of Science and Technology Center.
Everyone’s career begins with a basic job, and Chen Peng is no exception. From an ordinary graphic designer majoring in visual communication, he has become a unique comprehensive talent in the field of interactive new media by constantly learning and motivating himself to constantly fall and then learning and motivating himself. Along the way, it is not only the pursuit of professional ideals and beliefs, the love of the cultural industry, but also the courage to constantly refresh self-awareness and be brave in innovation and change.
As Napoleon said: True intelligence is resolute ambition. Only with a firm direction and continuous efforts can we achieve higher self-worth, and only with great thoughts can we have great energy.
01. The source of prosperity, bubbling.
As early as 2008, advanced design concepts, emerging high-tech and exhibitions leading the design industry deeply attracted Chen Peng and plunged into this industry for 14 years. The still water is deep, and the stars are shifting. Years of work experience in different positions has become Chen Peng’s greatest advantage in the industry. Personal work from UI design, graphic design, to space planning, space design, new media interaction, on-site project management, and then to the whole case control; During this period, I have both team experience on large-scale independent projects and managing independent sectors. Finally, I chose to focus on "interactive new media field" and worked hard with the team to create a large number of excellent interactive experience exhibitions.
During the long history of carrying past experience, Chen Peng participated in and led nearly 100 exhibition hall projects, including Party building hall, planning hall, science and technology hall, industrial cluster exhibition hall and real estate. Every step he has taken is the cornerstone of Chen Peng’s achievement, and his self-satisfaction is not stagnant because of his innovation and change.
As a benchmark of the exhibition industry, Chen Peng finally had the opportunity to join in 2023. Based on his years of industry accumulation, seriousness and responsibility for his work, and an open and inclusive culture, Chen Peng quickly integrated into the new working environment, and cooperated with colleagues in various sectors to communicate and brainstorm in the project, which also created a good start for the subsequent team development.
02. Planting thick wind and building soil is a new student in generate.
Relying on the rumor to build a strong technology and display strength, Chen Peng is full of confidence to make better achievements with the team. Before coming to Fengyuzhu, he learned that the Interactive Science and Technology Department has exported a variety of excellent interactive works, most of which have been iteratively updated in a sustainable way. There is no doubt that there is a team that dares to think and do and has strong execution behind so many excellent works.
After entering the interactive science and technology department, Chen Peng found that the actual project operation in Fengyuzhu was different from the way he had understood before. The operation mechanism of the overall project execution is very fast, and the interactive multimedia exhibition has formed a unique cooperation mode, effectively ensuring the delivery of the project. The advantages of such a rapid operation mechanism are really outstanding, which can not only ensure the perfect expression of some intention of the exhibition, but also have a very strong visual impact and a good immersive experience.
In the course of work, Chen Peng also noticed that it is not a single choice to produce quickly and dare to innovate. It should be a win-win system of mutual empowerment, and it is also the driving force to ensure the sustainable and efficient development of interactive science and technology department. This is also one of the main reasons why Chen Peng chose to develop Fengyu Architecture. In the process of joining Fengyu Architecture, the following points made Chen Peng feel particularly deeply:
"Creative surge". In the interactive science and technology department, if planning is likened to the brain, the upgrading and updating of new technologies of interactive programs is undoubtedly the heart that provides continuous power. The two need to form a harmonious symbiotic relationship, no matter in any case, the whole team’s cognition of technology should be highly unified. After entering the wind language building, Mr. Hui personally led the interactive science and technology department to continuously study new technologies and concepts; At the same time, the department’s small partners are also constantly exploring in their own good sectors, and learning from each other, relying on the ever-upgrading powerful technology, making the surging creativity in the project become the vitality of the wind.
Maximize the restoration of "creativity." The project manager, planning, UI, special effects, models, bottom layer and procedures of the interactive science and technology department should be created with a heart of "creativity", and each creative exhibition is created by the collision of countless new concepts and ideas. Everyone maintains a high degree of creative enthusiasm, which is a concentrated expression of ability and vitality.
The expression of awe is to restore creativity to the greatest extent. Chen Peng, who has rich experience, is familiar with all kinds of technologies and processes at the technical implementation level while understanding the creativity of all kinds of multimedia exhibitions in the scheme, and reasonably arranges and deploys all kinds of resources in the process to fully ensure that the final design effect is achieved or even exceeded.
In addition, for the continuous research and innovation of new technologies, we also have the presentation of artistic vision and data visualization, which give life to creativity from different dimensions and make it enter the audience’s field of vision from one idea to another.
Dishuihu AI innovation gang exhibition hall
World Skills Museum
Nanjing Damo Grottoes Guangying Art Museum
Because of love, so firm. The company’s projects are large in volume, long in cycle and high in interactive exhibition requirements, which require a lot of time and energy. The established mode of rapid production is easy for people to get lost in complicated specific projects, and the presentation of "creativity" is often unsatisfactory. The enthusiasm that always exists in the heart helps to overcome this tiredness. Only by maintaining enthusiasm can we have clever thinking and find the balance between production and innovation.
Today, with the rapid development and upgrading of digital technology, Chen Peng will learn new knowledge and technology with the team, maintain his enthusiasm for interactive technology, constantly explore interactive modes in his work, feel the infinite possibilities of interaction, and empower the wind.
03. refresh yourself and make a new journey.
For the future development of the team, just like the slogan "Fun is just beginning", Chen Peng thinks that we can’t stick to the old rules, the market is changing, the audience is changing, and the industry is constantly improving, so we must break through the norms, innovate in the breakthrough, integrate more cross-border and diverse cognition in innovation, and constantly refresh our self-ideology. And it is mainly reflected in our thinking about the whole project, the exhibition, the experience and the new gameplay. Every link is nuanced, so that creativity-withstand scrutiny, vision-feel the impact, procedures-experience fun, operation and maintenance-lasting stability can be reflected. Only in this way can the cohesion and technical strength of the interactive science and technology department be reflected. This should be the mentality of each of us, and this is also the attitude of Fengyuzhou, a leading enterprise in the national exhibition industry.
Chen Peng, who has won yesterday’s medal, will always adhere to this mentality and rush to arrive and constantly refresh the starting point in the fun era built by the wind!
Wind building. Star project
Fengyuzhu is a large group with more than 1,500 people, and everyone has "all kinds of martial arts". Chen Peng is one of the representatives of Fengyuzhu Science and Technology Center, and it is precisely because of everyone’s different shining points that it has become the most dazzling beam in the industry.
Let’s hope that there will be more excellent employees and more wonderful stories blooming on the stage of wind and language in the future. "One star per month" will eventually gather into a dazzling Milky Way.